NDAL is a neuro-degeneration research laboratory established by the Suna and Inan Kirac Foundation and supported by Bogazici University, Harvard Medical School and Massachusetts General Hospital.

NDAL conducts research for the neuro-degenerative diseases such as ALS, also known as Lou Gehrig’s disease, Parkinson’s disease and Alzheimer’s disease. Zeo was asked to create branding for the laboratory that would speak to the patients affected and their families as well as the laboratory’s role in research to find a cure.